Guide to Calculating SMS ROI

Once you’ve completed your campaign, it’s time to calculate your ROI. This eBook will help guide you through this process, from defining goals to calculating cost per conversion.

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About the Guide

Boasting an average open rate of 98% , SMS is a great channel you can use to get your latest products, offers or news in front of your customers – fast. Once your campaign has been rolled out, you need to analyse and calculate its ROI.

Look no further than our guide, which covers:

  • The goals you should define, plus their metrics of measurements.
  • What success looks like, such as key metrics and formula to help you calculate them.
  • Your next steps, once you’ve calculated your ROI.

Download your copy of the eBook and start analysing the results of your SMS campaign!

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“At Esendex, we support customers to deliver an omnichannel communication strategy which includes channels such as the SMS, Voice, Phone Verification and many more.”

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