What does the future of voice broadcasting look like?

Topic: Voice

Voice APIs allow you to send pre-recorded voice messages to customers in bulk. Let’s discuss the future of voice and how voice broadcasting is set to evolve.

Voice broadcasting involves sending pre-recorded voice messages to large groups of audiences at once. It’s an excellent way to quickly and easily communicate with customers, employees and suppliers in one go, but, like all technology, it must evolve. What can we expect from voice broadcasting in the future?

Smarter commercial usage

Businesses can use voice broadcasting to inform people about their services and products. For example, you could target prospects that are showing interest in your business and use voice broadcasting to spread the word about any promotions, deals, or product/service launches they might be interested in.

Over time, this technology will likely become smarter. For instance, a CRM integration will allow the voice API to use what it knows about the customer (e.g. purchase history, browsing habits, customer support cases etc) to tailor offers based on this information. 

Voice biometrics and speech recognition

Technology like voice biometrics and speech recognition will allow businesses to identify and authenticate calls more accurately. Together, these two technologies will help reduce the risk of fraud, while boosting security and allowing businesses to benefit from the power of automation.

Take voice biometrics, for example. Systems will be able to authenticate callers based on their voice patterns. This means customers can securely access their accounts and transact without needing passwords. Not only does this reduce the reliance on customer support, but it also allows customers to securely conduct business even if they have forgotten their password.

As for speech recognition, this technology will enable voice broadcasting systems to process and transcribe speech more accurately. This can make it easier for businesses to understand and respond to customer inquiries. 

Tech integrations 

Integrating your voice broadcasting system with your existing software, such as your CRM or chatbot, will let you centralize your essential data. By creating one source of truth, it will become easier to personalize experiences to the individual customer. 

Let’s say that you integrate your chatbot with your CRM system and voice API. Not only can you automate conversations and give your customers the opportunity to self serve, but the CRM integration will allow the bot to use existing customer data to personalize its responses. The voice API offers another channel through which your customers can interact with your business. 

Cloud-based voice broadcasting

Cloud-based systems are more popular than ever. One of the biggest benefits of the cloud over on-premise solutions is the scalability it offers. Rather than needing to install and deploy additional hardware infrastructure, businesses using a cloud-based voice broadcasting solution can scale up or down as required. 

No need to worry about undergoing a resource-heavy server upgrade project. 

This ability to quickly and easily scale up or down can be particularly useful if your business experiences wide fluctuations in demand.

Voice technology is expanding

Voice broadcasting technology has played a key role in driving customer engagement. Add another interactive dimension to your communication strategy and benefit from consistent message delivery, the ability to reach customers en masse, and a solution that’s more cost-effective than manual outreach. 

Are you ready to embrace the future and use the most innovative voice broadcasting tools? It’s a great way to stay cutting-edge and ensure success in the long run for your company. 

Esendex is a trusted communication API provider, offering solutions from SMS to voice and more. Want to learn more? Reach out to a member of our sales team to get started today.

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Mayzin Han